Car Trade Ins Secrets

Used car trade-ins are at an all time high. That means better deals for you and more money for your trade-in. Used cars are in demand and people and dealers are willing to pay more for them. So When it comes time to get rid of their old cars, most people are choosing to trade in their old car instead of dealing with the hassle of selling it on their own.

Used Car Trade-ins And Kelley Blue Book

The Kelley Blue book is only a guide line to what the trade-in value of your car is worth. Many people are under the misconception that the Kelley Blue book is the actual “real” value of their trade-in. This is not true. Your vehicle is only worth what the market will pay for it today. Dealers look at what cars like yours are going through the auction for, and what the market is paying for the car. The make, model and color of your car can also have an impact on the value of it. If you fell in love with a lime green sedan, it may not be a favorite color for resale and will bring less money in the market because it is not a desirable color for most people. The other things that can affect the value of your car is if it needs a lot of reconditioning work to get it ready for resale. If it needs a new windshield, tires, brakes, body work, upholstery repair, etc. the trade-in value will be less.

Curb Appeal Can Bring More For Used Car Trade-ins

Take a look at your car as if you were going to buy it. Is it something you would want to buy? Before you take your car to trade it in, make sure it looks good. Remember the dealer is going to look at the exterior of your car first. They are going to look at the paint, and see if there are any paint chips, hail damage, scratches or dings. Then they are going to look at the interior, for wear and tear and see how clean it is. After taking the car for a test drive they will get a feel for the car and then make you an offer of what they believe the value of your car is worth. If you have service records and can show that you have kept the car serviced while you owned it, by all means show this to the dealer. If they can see where they won’t have to put much money into repairs to get the car ready for sale, it can help you get more money for your trade. Read the rest of this entry »

No Comments

Toyota Number One Through Optimistic

TOYOTA AND AMERICA ARE AT A CROSSROADS. The U.S. economy is in one of its worst hours at the moment. Almost 20% of the work force are unable to find full-time employment to support themselves. There is a shortage of private sector jobs and far too many people are employed by the government. Private sector jobs fuel the economy where government jobs produce nothing. The government prints money and pays employees. That adds to government debt way into the trillions, only to end up in the hands of citizens as major tax burden. Americans are unable to buy and sell homes so the housing market is almost dysfunctional. the American system can over come all of this. A change in government officials and policies in the coming 24 months can put America on the road to restoration of vitality and optimism.

WE’VE BEEN HERE BEFORE. When that happens we believe that American car buyers will be looking for not only the expected reliability, but also bright fresh dynamic styling cues that emote that vitality and optimism. This is not unlike what happened in the early 1950′s after World War II. During those years after the war vitality and optimism flourished, particularly by the mid 1950′s. Looking back, there appears to have been a dramatic change that took place between 1954 and 1955. It’s like the world suddenly changed from black and white visually to technicolor. This was distinctively reflected with a change in car styling and colors between 1954 and 1955 through 1960. If you go to Google images and enter 1955 cars into the search box, an instant array of stamp sized images of bright colored optimistically styled automobiles will appear.

COLOR AND STYLE REFLECT OUR MOODS. Color plays a strong role indicating the type of mood that we are in. A marketing research firm recently asked nearly 1,900 Americans about their attitudes toward their own lives at several points over the course of a year. The firm also asked each respondent the color of the car they drive most often, which allowed the researchers to develop a kind of color-confidence index. According to the study, the color of a car says a lot about the person driving it. People who drive Emerald Green automobiles have the most positive attitude about the course of their own lives. Dark Blue and Silver are other colors chosen by upbeat optimistic people. Red can suggest an aggressive, high-speed personality, while Yellow, theoretically, is for folks with sunny dispositions. Read the rest of this entry »

No Comments

Car Color Myths

What is in the color of a car? The industry depends upon fashion, architecture, furniture and any number of other influences to determine the colors for their vehicles every year. They also look to their demographics-who will be buying that particular car and what their likes and dislikes may be.

The most popular car color in North America is white, and it has been for the last three years. Globally the picture is a bit different, with black gaining popularity, especially when metallic or pearl-coat finishes are applied. Orange and purple are also seeing a rise in interest in the global market and don’t be surprised to see rosy car color palettes in the near future as India and China start to influence North America’s car colors.

Who thinks that insurance companies charge higher rates for brighter colors? This belief probably stems from the fact that people think that red cars are “cop magnets”. In the past, that may have been truer than now because the technological advances of radar and laser detectors has made it less a matter of “sight” and more a matter of “actual speed” according to the gun. But, studies have shown that brighter colors, especially reds, may be hard-wired into our brains as being powerful, strong, and therefore, fast. The same is true of women wearing red suits and men wearing red ties. These are magnets for the eyes, so even though police officers will tell you that is not the case when it comes to red cars, he or she may be genetically programmed to respond viscerally to the color red. When it comes to insurance companies though, they have NEVER charged more in insurance rates for one color of car over another.

But, when it comes to resale, it may be a different story. Most of us will not hold on to our vehicles until they reach “classic” status, which is when color really becomes important. Red is always popular with buyers, whereas the same can definitely not be said of green. But, since most of us will only have our vehicles only 5 or 6 years, often trading them in as soon as they are paid for, color is not so much an economical choice as it is an emotional and personal choice. The color of a car can really make or break a design when it comes to the manufacturing end, because colors DO sell cars. Read the rest of this entry »

No Comments